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About Diamonds
- Diamonds categorized as internally flawless reveal no such inclusions. Flawless stones are at the peak of the Diamond Quality Pyramid and are treasured for their rarity and beauty. Diamonds with very, very small inclusions are graded as VVS1 or VVS2. The larger the inclusion, the lower the grade and the less rare the diamond. Inclusions that can be seen with the naked eye are graded I1 or I3.
- Fancy diamonds -- in well defined colors that include red, pink, blue, green and canary yellow -- are highly prized and particularly rare.
- The More Pure the Color in a Diamond, the More Rare. Diamonds are graded by color, starting at D and continuing through the alphabet. Truly colorless stones, graded D, treasured for their rarity and value, are highest on the Diamond Quality Pyramid.
- While larger diamonds are highly prized, diamonds of equal size may vary widely in value and brilliance, depending on their qualities of clarity, cut, and color.
- Diamonds that are cut too deep or too shallow lose light that spills through the side or bottom. As a result, poorly cut stones will be less brilliant and beautiful -- and certainly less valuable -- than well cut diamonds higher on the Diamond Quality Pyramid.
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About Gold
- When buying gold jewelry, always look for a Karat mark such as 14k, 18k stamped somewhere on each piece to ensure yours is real gold. Europeans sometimes stamp their gold pieces with 500 representing 14k or 750 representing 18k.
- Gold's natural beauty is further enhanced by the soft and exquisite shades of color achieved by combining it with small amounts of other special metals.
- Of all the world's precious metals, only Gold combines the four basic characteristics that make it a universally and eternally treasured possession.
- The naturally intense color and distinctive luster of gold combine to give this precious metal its unique and lasting beauty.
- Yellow, pink, green and white gold's - each exquisite in its own right. There is always fashion acceptance of all the colors and color combinations of gold. One of today's most popular trends features combining colors of gold - yellow, white and pink - in jewelry.
- Gold purity is measured by karats. Karat, sometimes represented as; "K" or "Kt." should not be confused with "Carat" which is the unit of measure for diamond and gemstone weight.
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About Gemstones
- Colors in turquoise range from sky blue (most desirable color) to blue green and apple green.
- The ideal color of aquamarine is a refreshing pastel sea blue. Stones with a clear blue color without green or gray are generally the most valuable.
- There are several factors that determine the value (and price) of a gemstone: color, cut, clarity and carat weight.
- The majority of gemstones are crystallized minerals. (Important exceptions: pearl and coral are animal origin; jet and amber are vegetable.)
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