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About Diamonds
  • While many diamonds appear colorless, they may actually have subtle yellow or brown tones and these color grades include P and Q. Although still beautiful, they will be less rare and therefore less valuable. To appreciate the simple beauty of each individual stone, you should compare diamonds side by side with a jeweler.
  • Diamonds that are cut too deep or too shallow lose light that spills through the side or bottom. As a result, poorly cut stones will be less brilliant and beautiful -- and certainly less valuable -- than well cut diamonds higher on the Diamond Quality Pyramid.
  • Carat - The Larger a Diamond, the More Rare. Larger diamonds are found relatively infrequently in nature, which places them at the rarest level of the Diamond Quality Pyramid. What also makes a bigger diamond so desirable is that it shows off a stone's fine color and cut, and therefore its brilliance, to its best advantage.
  • Diamonds categorized as internally flawless reveal no such inclusions. Flawless stones are at the peak of the Diamond Quality Pyramid and are treasured for their rarity and beauty. Diamonds with very, very small inclusions are graded as VVS1 or VVS2. The larger the inclusion, the lower the grade and the less rare the diamond. Inclusions that can be seen with the naked eye are graded I1 or I3.
  • The More Pure the Color in a Diamond, the More Rare. Diamonds are graded by color, starting at D and continuing through the alphabet. Truly colorless stones, graded D, treasured for their rarity and value, are highest on the Diamond Quality Pyramid.
 
About Gold
  • Solid gold as it is found in nature is 24 karat gold. Unfortunately, solid gold is far too soft for use in most jewelry and requires additional metals, called alloys to be mixed in to make it suitable for jewelry manufacturing. 18 karat gold has 18 parts pure gold and 6 parts alloy, 14 karat has 14 parts pure gold and 10 parts alloy and 10 karat gold has 10 parts pure gold and 14 parts alloy.
  • The naturally intense color and distinctive luster of gold combine to give this precious metal its unique and lasting beauty.
  • Ease of Workability - Gold has the best working qualities of any metal, thereby making it the ideal precious metal for fine jewelry whose designs are meant to reflect and appeal to so many different personalities.
  • Today, when you buy gold jewelry, you are buying enduring beauty.
  • Reflecting the properties of the precious metal itself, a gift of gold has always been the symbol of lasting love and devotion.

 

 
About Gemstones
  • Most people think of topaz as a transparent golden yellow gemstone. However, this gemstone occurs colorless as well as orange-yellow, red, honey-brown (dark sherry), light green, blue and pink.
  • While most people think of garnet, they picture the dark red bohemian garnet. You may be surprised to learn that garnets are found in every color, except blue.
  • Emerald is one of the most highly-prized of all the gems. The name comes from the Greek "smaragdos" which means green stone. The most prized is the pure grass green.
  • Amethyst is a variety of quartz, and comes in pale lilac to rich, deep purple shades.

 

 
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