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About Diamonds
- The Diamonds Quality Pyramid is a framework to help you compare diamonds. While all diamonds are precious, those closest to the top of the pyramid -- possessing the best combination of cut, clarity, carat weight and color -- are the earth's rarest, most valuable and most beautiful to the eye.
- Fancy diamonds -- in well defined colors that include red, pink, blue, green and canary yellow -- are highly prized and particularly rare.
- To establish a diamond's quality, jewelers examine each of the 4Cs -- cut, clarity, carat weight and color. The combination of the 4Cs determines the value of a particular diamond. For example, a colorless diamond is at the top of the Diamond Quality Pyramid in color ... but if it lacks clarity, is small, or not well cut, it will be of a lower value. The finest stones possess the rarest quality in each of the 4Cs, and are the most valuable.
- Strive for a stone that offers the best combination of the 4Cs. Knowing a diamond's place in the Diamond Quality Pyramid will help you to make an informed decision. Ultimately, you'll discover the unique combination of the 4Cs that makes a particular diamond the right choice for you. Its beauty and brilliance will capture the true sentiment of the occasion.
- Carat - The Larger a Diamond, the More Rare. Larger diamonds are found relatively infrequently in nature, which places them at the rarest level of the Diamond Quality Pyramid. What also makes a bigger diamond so desirable is that it shows off a stone's fine color and cut, and therefore its brilliance, to its best advantage.
- The Better Cut a Diamond, the More Brilliant. A well cut or faceted diamond, regardless of its shape, scintillates with fire and light -- offering the greatest brilliance and value.
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About Gold
- 18 karat gold is still very soft and not ideal for everyday wear, 14 karat gold is ideal for bridal jewelry as it is durable yet soft enough to allow the jeweler to create fancy settings such as channel and invisible settings.
- Gold's natural beauty is further enhanced by the soft and exquisite shades of color achieved by combining it with small amounts of other special metals.
- The naturally intense color and distinctive luster of gold combine to give this precious metal its unique and lasting beauty.
- When buying gold jewelry, always look for a Karat mark such as 14k, 18k stamped somewhere on each piece to ensure yours is real gold. Europeans sometimes stamp their gold pieces with 500 representing 14k or 750 representing 18k.
- Of all the world's precious metals, only Gold combines the four basic characteristics that make it a universally and eternally treasured possession.
- The desire to own gold dates back as far as the history of mankind itself. The place of gold has been extraordinary in every society. In earliest times, it assumed magical importance.
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About Gemstones
- The ideal color of aquamarine is a refreshing pastel sea blue. Stones with a clear blue color without green or gray are generally the most valuable.
- There are several factors that determine the value (and price) of a gemstone: color, cut, clarity and carat weight.
- While most people think of garnet, they picture the dark red bohemian garnet. You may be surprised to learn that garnets are found in every color, except blue.
- White opal has a white or light body color with flashes of many colors. Black opal has black, dark blue, dark green or gray body color with vivid flashes of color such as red, pin, and bright green.
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