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About Diamonds
  • Diamonds that are cut too deep or too shallow lose light that spills through the side or bottom. As a result, poorly cut stones will be less brilliant and beautiful -- and certainly less valuable -- than well cut diamonds higher on the Diamond Quality Pyramid.
  • The Better Cut a Diamond, the More Brilliant. A well cut or faceted diamond, regardless of its shape, scintillates with fire and light -- offering the greatest brilliance and value.
  • Virtually all natural diamonds contain identifying characteristics, yet many are invisible to the naked eye. Under the scrutiny of a jeweler's 10x-magnifying loupe or microscope, natural phenomena -- called inclusions -- may be seen. These are nature's birthmarks, and they may look like tiny crystals, clouds, or feathers.
  • Strive for a stone that offers the best combination of the 4Cs. Knowing a diamond's place in the Diamond Quality Pyramid will help you to make an informed decision. Ultimately, you'll discover the unique combination of the 4Cs that makes a particular diamond the right choice for you. Its beauty and brilliance will capture the true sentiment of the occasion.
 
About Gold
  • The desire to own gold dates back as far as the history of mankind itself. The place of gold has been extraordinary in every society. In earliest times, it assumed magical importance.
  • Solid gold as it is found in nature is 24 karat gold. Unfortunately, solid gold is far too soft for use in most jewelry and requires additional metals, called alloys to be mixed in to make it suitable for jewelry manufacturing. 18 karat gold has 18 parts pure gold and 6 parts alloy, 14 karat has 14 parts pure gold and 10 parts alloy and 10 karat gold has 10 parts pure gold and 14 parts alloy.
  • Yellow, pink, green and white gold's - each exquisite in its own right. There is always fashion acceptance of all the colors and color combinations of gold. One of today's most popular trends features combining colors of gold - yellow, white and pink - in jewelry.
  • Today, when you buy gold jewelry, you are buying enduring beauty.

 

 
About Gemstones
  • Peridot is the child of volcanic action. Tiny peridot crystals are sometimes combed from the black sands of Hawaii.
  • The ideal color of aquamarine is a refreshing pastel sea blue. Stones with a clear blue color without green or gray are generally the most valuable.
  • Peridot should be a lively lime green, without a brownish or olive cast.
  • Amethyst is a variety of quartz, and comes in pale lilac to rich, deep purple shades.

 

 
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